Programs
Work with Me
Blog
Contact

Select Page

Get in touch!

Ready to work together? Have a question for us? Just want to say hey? Shoot us a message! I'm all ears!

victoriahboyd

Sometimes all it takes to transform your business

Sometimes all it takes to transform your business from frustrating… overwhelming… wondering if you can even keep working this hard and making this little…⁠⁠
⁠⁠
To “holy guacamole they’re actually paying me for my expertise!”⁠⁠
⁠⁠
Is one piece of the puzzle that you didn’t have before.⁠⁠
⁠⁠
And whether that puzzle piece is your sales copy, your website, your sales process, your social media strategy, your lead generation, your email marketing, your online stage, podcasting, your mindset… or any of the other hundreds of pieces that make up a marketing puzzle…⁠⁠
⁠⁠
The key is to find the people who will happily hand you the information you need and take it.⁠⁠
⁠⁠
That’s what this upcoming free event is all about - handing you the pieces of information that will make a difference in your business and encourage you to use it to build your authority, grow your community, and profit from it all over and over again.⁠⁠
⁠⁠
I’m delighted to be a part of it, and even more excited to invite you to join me.⁠⁠
⁠⁠
It happens August 17th-19th and it’s 100% FREE. All you have to do is register.⁠⁠
⁠⁠
So are you going to attend and find that piece of the puzzle you’re missing? Or are you going to keep forging it alone and hoping one day it all magically falls into place?⁠⁠
⁠⁠
Register via the Link in bio!⁠⁠

VOTE DOWN BELOW FOR MY NEW PODCAST COVER!

VOTE DOWN BELOW FOR MY NEW PODCAST COVER!

HOW I SOLD 9 LOW TICKET OFFERS WHILE ON VACATION:⁠⁠
⁠⁠
⁠When I used to go on vacation - it used to mean my biz was "paused". Like yeah, things were still running and stuff, but I used to not make sales or sign new clients while I was away. If I did it was kind of a fluke. Not something I planned.⁠⁠
⁠⁠
But this time was different.⁠⁠
⁠⁠
In May, Greg and I went to Vermont for a small 3-day getaway. A little "celebration" of being fully vaccinated!⁠⁠
⁠⁠
Before we left, I set the intention that when I felt joy, money would come to me easily.⁠⁠
⁠⁠
And obviously - while on vacation, the joy was abundant! It was my first time trying to manifest something.⁠⁠
⁠⁠
But manifestation only works if you work. You have to help the process. It's like saying you're going to get a pizza but never actually placing the order for the pizza. It's not just going to show up out of thin air! You have to facilitate it!⁠ 🍕⁠⁠
⁠⁠
So here is the breakdown: ⁠⁠
⁠⁠
- 7/9 of the buyers I knew from my lead generation efforts.⁠⁠
- 2/9 of the buyers were cold and came from my marketing on Instagram and emails.⁠⁠
- 2/9 of the buyers added my upsell which is a $157 power hour⁠⁠
⁠⁠
Here is what I had planned for those 3-days: ⁠⁠
🍕 1 Instagram Story a day that I prerecorded or a graphic⁠⁠
🍕 Social posts for the 3 days ⁠all scheduled⁠⁠
🍕 1 email broadcast to my list that casually mentioned the offer ⁠⁠
🍕 no more than 5 minutes a day answering DMs and emails⁠⁠
⁠⁠
and that's how I did it!⁠⁠
⁠⁠
⁠PS: I've got 1 spot open for the Accelerator 3.0 and THIS is one of the many things we will be covering!

THE ALGORITHM DOESN'T REALLY MATTER WHEN YOU'RE AC

THE ALGORITHM DOESN'T REALLY MATTER WHEN YOU'RE ACTUALLY SELLING ON INSTAGRAM.⁠⁠
⁠⁠
🤯🤯🤯⁠⁠
⁠⁠
⁠Let me back up a minute....⁠⁠
⁠⁠
This little "ah-ha!" came to me when a couple of weeks ago I made a "work with me" post and a post about one of my digital products.⁠⁠
⁠⁠
Looking at the analytics? The post freaking tanked. No comments... No shares... Not many likes... *cue the gag*⁠⁠
⁠⁠
I was getting ready to just archive them when I realized both of these posts that "tanked" - converted into sales!🤑⁠⁠
⁠⁠
Why would I archive posts that performed "shitty" but converted into sales and leads?! I wouldn't! I didn't! That would be silly!😌⁠⁠
⁠⁠
The numbers that really matter when it comes to your marketing are your LEADS, CONVERSIONS, AND TRAFFIC to your offers.⁠⁠
⁠⁠
Don't get confused...😏⁠⁠
⁠

HOW MANY TIMES HAVE YOU IMPLEMENTED A STRATEGY THA

HOW MANY TIMES HAVE YOU IMPLEMENTED A STRATEGY THAT JUST WASN'T "YOU" AND HATED IT? [SHARE THIS WITH A FRIEND]⁠⠀⁠⁠
⁠⠀⁠⁠
Raise your hand if you tried a new strategy because it's "supposed to work" but hated executing it?⁠🙋‍♀️⁠⠀⁠⁠
⁠⠀⁠⁠
Maybe it's using social media graphics that are so trendy right now but don't feel authentic to the content you want to create.⁠⠀⁠⁠
Or maybe it's a new email subject line that has seemingly good open rates but feels boring.⁠⠀⁠⁠
Or maybe it's a new funnel strategy with an urgent false deadline.⁠⠀⁠⁠
Or maybe it's a liquidating offer that just has you feeling underpaid.⁠⠀⁠⁠
Or maybe it's sending some "magic email" 2 weeks after a lead has gone silent that feels slimy.⁠⠀⁠⁠
⁠⠀⁠⁠
Any of these strategy scenarios have you making a Chrissy Teigen cringe face?🤣⁠⠀⁠⁠
⁠⠀⁠⁠
Look, I love trying new strategies and I love learning about them and encouraging them with clients when it feels right and when it makes sense.⁠⠀⁠⁠
⁠⠀⁠⁠
But just because someone else is having success with it doesn't mean you have to do it.⁠⠀⁠⁠
⁠⠀⁠⁠
Do what YOU want to do. Market how YOU want to market. Experiment how YOU want to experiment. Don't feel pressured. Feel guided.⁠⠀⁠⁠
⁠⠀⁠⁠
If you want help creating a strategy that feels good for YOU and exciting for YOU, let's chat!⁠⁠
⁠⁠
For the first time ever, you can basically put me on speed dial for all your marketing, business strategy, questions, and more! Private Voxer coaching starts at $200 and space is limited! You know what to do 😉

HOW TO INCREASE REVENUE IN YOUR BIZ. Instagram pos

HOW TO INCREASE REVENUE IN YOUR BIZ. Instagram post 18160893631080447

WHAT HAVE YOU SAID TO LET YOURSELF OFF THE HOOK?⁠⠀⁠⁠
⁠⠀⁠⁠
Here is why...⁠⠀⁠⁠
⁠⠀⁠⁠
👉You've done the work you're trying to sell. You are proof of what is possible.⁠⠀⁠⁠
👉Even if you didn't go to school for the dang thing, you know more than enough to make a difference in someone's life especially if you are doing the thing.⁠⠀⁠⁠
👉You want to serve and make a difference in someone's life.⁠⠀⁠⁠
👉You have the experience to back you up.⁠⠀⁠⁠
⁠⠀⁠⁠
But I have to ask, have you been telling yourself any of these lies? ⁠⠀⁠⁠
⁠⠀⁠⁠
... "I don't know enough!"⁠⠀⁠⁠
..."Who would pay for that?"⁠⠀⁠⁠
..."I can't make a difference in someone's business yet..."⁠⠀⁠⁠
⁠⠀⁠⁠
Look, here is the secret... ⁠⠀⁠⁠
⁠⠀⁠⁠
If you know just ✨10% more✨ than your target audience on how to solve their pain point, you know enough to make a massive difference in their lives.⁠⁠
⁠⁠
#cultivatewhatmatters #socialmediaguru #femaleentrepreneur #socialmediacoach #womenunite #wifiandadream #selfemployedlife #bossladiesmindset #contentstrategy #shemeansbusiness #dreamersanddoers #guerrillamarketing #calledtobecreative #socialmediamarketing #myproductivity #successfulwomen #infuencerlife #socialnetwork #laptoplifestyleliving #theleaguewomen #womeninbusiness #thefutureisfemale #investinginmyself #takealeap #beyourownbosstoday #forqueensonly #businesswoman #linkedinmarketing #socialmediatip #shineyourlife⁠⁠

Not that long ago I dreamt of the life I'm living

Not that long ago I dreamt of the life I'm living now.⁠
⁠
Being happy.⁠
Messaging my team on Slack and Voxer.⁠
Partnering with clients that light me up and appreciate me.⁠
Consulting businesses that love and trust me.⁠
Being able to afford luxuries. ⁠
Taking time off to hang out with my husband.⁠
Hanging my arm off my chair to pet Clydes back as he walks under my desk...⁠
⁠
Last week Greg and I were driving around Syracuse when we ended up in an office park that was similar to the one I used to work in. The dark cubical that waited for me every day. and just yesterday - LinkedIn reminded me it's been 5 whole years since I started my business.⁠
⁠
I look at how freaking hard I worked these last 5 years. I remember when I struggled to get new clients and I attended 5 (yes 5) networking events every week. Sometimes 6. I'd work my tushy off to get leads and new clients.⁠
⁠
Then there were all the courses, workshops, and memberships I'd invest thousands in because I had such faith in myself and I KNEW it would all pay off.⁠
⁠
And it did.⁠
⁠
Don't give up on your dreams. It's all right around the corner for you.⁠
⁠

HOW ONE CLIENT WENT FROM $1K TO $16.5K IN JUST 13

HOW ONE CLIENT WENT FROM $1K TO $16.5K IN JUST 13 WEEKS⁠⁠
⁠⁠
This go-getter went from making pennies on the dollar to quitting her job and bringing in over $3200 within 6-weeks of working with me! And now she’s bought in over $16.5k in just the first quarter of 2021!⁠⁠
⁠⁠
Here is what she had to say: ”Before working with Victoria, I had tried to get clients and increase my rates. I was getting some work on sites like UpWork and Fiverr but it wasn’t adding up to much. With Victoria’s guidance, I have not only created packages I can sell over and over again, but I have signed three new clients at my new rates all on my own! Within 6-weeks I went from making about $1,000 a month with no real direction or clear path to growth to signing two big clients for $2300 and another for an additional $1000! Today I’m at over $16500 and it’s only April!”⁠⁠
⁠⁠
SO HOW DID MY CLIENT ALINA GET TO $16.5K WHILE WORKING WITH ME?⁠⁠
⁠⁠
MINDSET SHIFT: Alina struggled with charging premium rates while she was new. Before we could tackle anything else in Alina's business, we had to get her mind right and set up for growth. ⁠⁠
RAISED HER PRICES AND MADE IT MARKETABLE: Together Alina and I worked on creating signature offers. We focused on creating content using my FAD framework that helps her to create content that positions her as an authority.⁠⁠
CREATED A CLIENT JOURNEY: We created entry points for clients as well as extended the lifetime value of her clients!⁠⁠
⁠⁠
Look, Alina didn’t have these results handed to her. I didn’t do the work for her. She took the resources, was coachable AF, and took massive action. She did the dang thing.⁠⁠
⁠⁠
AND she is up for another round of the Accelerator!⁠⁠
⁠⁠
If you are ready to take the guesswork out of starting and scaling your business, I need to see you inside the Accelerator. This 12-week group experience is a mix of training + coaching + consulting where we set up your service offers, automate your biz, and build a rock-solid marketing strategy so clients are always at your door. ⁠⁠
⁠⁠
This isn’t JUST coaching though. My eyes are ON YOUR WORK. I’m there every step of the way to support and help you!⁠

My first digital product was a FLOP. A big ol' flo

My first digital product was a FLOP. A big ol' flop. I got one sale and... I think it was a pity sale.⁠ 🙈⁠
⁠
I launched my first digital products the weekend after I quit my job back in 2018. If you've been here awhile you may have heard my story about leaving my job with only $52 coming in...⁠
⁠
Clearly, I had to do something 🌟QUICK 🌟to bring in some cash. This was the first thing I tried.⁠
⁠
When I left my job, I knew I wanted to push forward with my 1:1 services. I thought having a digital product shop would add to my "credibility".⁠
⁠
Which it would have - The problem? I had no idea what I was doing when I launched that shop. 🤣⁠ Even though I grew up in marketing, had completed my master's in marketing, and had a business degree on top of it all - I had NO idea what I was doing when I launched the digital shop.⁠ This online world is a bit different from the traditional biz I was taught in school.⁠
⁠
I wanted to help people in an affordable yet impactful way. But I also wanted to make cash. I was scared to death of ending up back in a dark cubical in a windowless office. I didn't know if I'd be able to land clients consistently. I didn't know if I could even SERVE those clients.⁠
⁠
👉👉But here is what that failure taught me:⁠
⁠
1️⃣ Market Research Matters: The truth is, when I launched this - I launched it in a state of panic. I needed the moola and I needed something to promote while I figured out the rest. I didn't talk to my audience to see if they needed these hashtag lists I created or the social media guide I made.⁠
⁠
2️⃣ You actually have to TELL PEOPLE about your offers: I was so ashamed that I only made one sale of this. But I didn't promote it. I did NOTHING to make the shop a success. I made a couple of social posts... did a couple of coupon codes... and a live video (swipe to see baby Victoria) and that was it. Month over a month I was paying $10 to my website plug-in to say I had a digital shop. That shit had to go!⁠
⁠
3️⃣ Lead Generation is more important then you think: When you're small and can be scrappy - you have to be. I didn't do any lead generation for the products.⁠
⁠
Your failure isn't permanent. It's temporary. It's a lesson. ⁠

Meet the Marketer

Victoria Boyd is a digital marketing strategist, social media expert, and creator of Make it Marketable – where she teaches service-based entrepreneurs to learn how to get clients and market their businesses quickly. Victoria helps busy entrepreneurs position their brands online, so they can increase brand recognition, generate more leads, make more sales, and have more fun while doing it

POWERED BY VICTORIA BOYD

Navigation

Social Media Strategies
Voxer Coaching
Sell in DMs Playbook

Book a Discovery Call

Get the Scoop

SUSCRIBE NOW

Weekly tips, inspiration, and actionable steps you can take in marketing your business!

Success!

Name

Email

Send me the goods!

Privacy Policy

Terms & Conditions

All rights reserved. Victoria Boyd