If you’re reading this, there is a good chance that you’re active on Instagram and trying to build your business. You want to attract more of your ideal clients to your page and start converting your audience into paying clients.  This guide pulls from my 8 years in the marketing industry and over 5 years […]

In August 2023 I hosted the first Strategies that Stack summit and introduced a bunch of new people into my membership – Conversion Catalyst® Club! As a part of the celebration and to help these new members get onboarded – we did Become Your Own Marketing Director Week where I helped them to create their […]

On Wednesday, July 5th, Meta unveiled Threads, a revolutionary text-based extension of Instagram, marking a significant development in the ever-evolving social media landscape. Taking inspiration from platforms like Twitter, Threads aims to provide a platform for creators to share ideas, participate in conversations and connect with audiences without the necessity for polished graphics, curated images […]

It’s that time of the year again. Summer is in full swing, and you know what that means? Bundle season is back! And let’s not forget that fall is just around the corner, which brings us the much-anticipated Summit season. Exciting, isn’t it? As someone who has already participated in a couple of summits and […]

Stop right there! 🚨 Have you ever heard the saying “If you fail to plan, you plan to fail”? Listen up, small business owners in the creative industry! 👀 Our latest blog post, “Why the Right Marketing Plan Can Make or Break Your Online Business,” is a must-read for anyone looking to succeed online! 💡 From identifying successful communities to the elements of a comprehensive marketing plan, we’ve got you covered. 💪 Plus, our speaker’s new membership program, Conversion Catalyst Club, is a game-changer! 🤑 Join today and get step-by-step guidance, training, coaching, and more! 🚀 Don’t miss out on this opportunity to boost your business! 😎 Check out our blog for more!

Are you struggling to stay consistent with your marketing goals? Don’t worry, it’s a common problem for many small businesses in the creative industry. The good news is, there are several things you can do to ensure that you remain focused and accountable. One of the most effective strategies is to establish a routine. By […]

My journey with TikTok is probably pretty similar to yours – if you’re reading this post. I was super resistant to the new platform… Guess you could say I was stuck in my Instagram-ways! I initially resisted the idea of short-form videos, like TikTok. I wasn’t sure that it was going to be around for […]

Show Notes In today’s episode, I’m sitting down with Amanda Melissa to talk all things personal branding! Amanda is a Latina personal brand and content strategist. She’s helped women entrepreneurs build online visibility and communities through video and high-level marketing strategies. With her online program, she guides women to make a bigger impact by sharing […]

Show Notes This episode is a spicy one! I’m talking about 2 of the big reasons why most people FAIL when it comes to DMing their prospects and trying to sell in the direct messages. Episode Highlights: Victoria opens up the conversation talking about common and obvious mistakes people make in the DMs. She discusses […]

Show Notes In this episode of Make it Marketable, I’m dishing the three things you HAVE to know about your audience in order to make an irresistible offer.  Episode Highlights: Victoria shares the three tabs you need to create on a Google Sheet or Airtable table to know your people better Victoria shares that when […]

Show Notes In this episode, I’m talking about how to generate interest and get your audience to raise their hand to shop with you and buying your next offer. Episode Highlights: Victoria defines generating interest Victoria shares how to invite your audience to raise their hand. Recommended Links/Resources Mentioned: Sell in DMs Playbook – $37! […]