TikTok Takedown – Why this Matters (even if you don’t use TikTok)

Show Notes: Even if you don’t use TikTok for business, there are a lot of potential ramifications of a TikTok ban. In this three (four?!) part series, I’m exploring the significant impact it could have on small businesses and the creator economy. With TikTok contributing an impressive $24.2 billion to the U.S. economy in 2023, […]

How to Train AI for Real Results (Content Creation)

If you’re reading this, there’s a good chance you’re overwhelmed with creating social media content for your business. You’ve heard about AI content creation tools like ChatGPT, but maybe you’re unsure how to use them effectively – or whether they’ll actually help your business grow. You’re not alone. As a marketing strategist who’s helped countless […]