Why You Don’t Need One Perfect Offer — You Need a Clear Throughline
I’ve never vibed with the advice that says you need one offer, for one audience, solving one problem. It just never clicked for me — and honestly? It probably doesn’t click for you either. If you’re reading this, I’m willing to BET you’ve got: …but then someone on TikTok pops up and says, “You need […]
TikTok Takedown – Why this Matters (even if you don’t use TikTok)
Show Notes: Even if you don’t use TikTok for business, there are a lot of potential ramifications of a TikTok ban. In this three (four?!) part series, I’m exploring the significant impact it could have on small businesses and the creator economy. With TikTok contributing an impressive $24.2 billion to the U.S. economy in 2023, […]