Untamed Artistry

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Social Media Strategy + Management: Untamed Artistry

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A case study

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The Quirky Lash Brand  

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Untamed Artistry is an eyelash extension educator, business coach for beauty entrepreneurs, and a high-quality lash supplier. Cheryl (the founder of Untamed Artistry) is an industry disrupter that teaches group coaching, offers 1:1 mentorships, and now has supplies for lash artists! 

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The Key Observation  

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Cheryl + Untamed Artistry had big things on the horizon: a product line! Since we started working together well before the launch, we were in launch-runway mode. The name of the game was increasing her email list and increasing her reach in the industry. 

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One of the things we did was hone in on her engagement strategy!

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As part of our strategy, we leveraged a new engagement strategy to get new clients and new eyes on Cheryl’s content! This resulted in an increase of profile views, brand loyalty, and increase in newsletter subscribers. 

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The Results

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During our time working together, we saw…

  • 2.5k New Followers (Bringing her to 15K)
  • 838.7K Impressions (264% Increase)
  • 145.8K Reach (129% Increase)
  • 2.1% Engagement Rate 
  • 8.09% Engagement on Reach

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Instant Download. [/et_pb_blurb][/et_pb_column][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_blurb title=”Free Download: The Struggling at ZERO to Booked Out HERO” url=”#” use_icon=”on” font_icon=”%%109%%” icon_color=”#4ca8bc” icon_placement=”left” content_max_width=”1100px” _builder_version=”4.4.2″ header_level=”h5″ header_font=”|700|||||||” header_text_color=”#4ca8bc” header_line_height=”1.5em” body_text_color=”#8585bd” body_line_height=”1.9em” background_color=”#ffffff” custom_margin=”-80px|||” custom_padding=”30px|40px|30px|40px” animation_style=”zoom” animation_direction=”bottom” animation_intensity_zoom=”20%” animation_starting_opacity=”100%” box_shadow_style=”preset2″ box_shadow_horizontal=”0px” box_shadow_vertical=”0px” box_shadow_blur=”60px” box_shadow_color=”rgba(71,74,182,0.12)” locked=”off”]

This roadmap outlines what you need to do to get your business off the ground and start marketing it, how to magnetize your messaging, and mistakes to avoid.

Instant Download.

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Ready to get started?

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I'm Victoria, a marketing strategist who believes in authentic, no-BS strategies. With a passion for helping businesses grow ethically, I guide you through creating clarity, collaboration, and freedom in your marketing.

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